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introduce early
“Recent studies have shown that starting younger is actually safer, and Ready, Set, Food! makes it so easy to do. Don’t miss your window and start introducing allergens to your little one with Ready, Set, Food! today.”

easy to start
Mix-Ins make it so easy to get started. Gradual, one-at-a-time introduction straight in the bottle makes this a no-mess, no-stress early allergen introduction solution. This patented system was developed by an allergist and mom of 2. Organic and no sugar added.

new oatmeal!
New! Organic Baby Oatmeal with 9 top allergens mixed inside is the healthy, ready-in-seconds meal that all parents are looking for. Plus, it's tasty, packed with protein, and iron fortified. Just organic, real food ingredients. Try all 4 flavors today - your baby will thank you.

Hear from Holly

ABOUT HOLLY ROBINSON PEETE

Holly Robinson Peete made her acting debut at the age of 4 on Sesame Street. Since then, she has starred in 21 Jump Street, Hangin’ with Mr. Cooper and For Your Love. Not only has she made appearances on Chicago Fire and Mike & Molly, but Robinson Peete has also successfully launched the talk show, The Talk, as one of the original co-hosts, and has starred in more than 15 Hallmark movies. She’s received more than a dozen awards and honors for her philanthropic efforts surrounding Parkinson’s disease and autism. The Hollywood actress co-wrote a book series with her children surrounding her eldest son’s autism journey, the third of which, Charlie Makes a Splash, will be released this September.