Baby Sunshine enjoys some puree with allergens

THE READY. SET. FOOD! JOURNEY

MEET KEELA + SUNSHINE

Keela learned about early allergen introduction from her pediatrician. However, after exploring how to do this on her own, she was worried that she wouldn't be able to introduce allergens safely & effectively. Ready. Set. Food! took the guesswork out of this process and provided her peace of mind when introducing allergens to her little one Sunshine, who now eats all kinds of foods.

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We start with real food

Introduce early & often

Pediatricians, allergists, and national associations- USDA and AAAAI – all support early food allergen introduction in babies as early as 4 months of age. Babies have a chance at a healthier future if they continue with daily exposure until these allergens become part of the baby’s regular diet.

Allergen Introduction just got easier

Our Mix-ins supply you with pre-measured daily packets of top allergens that can be added to any bottle or food for the ultimate in feeding flexibility. We also have a line of Organic Baby Oatmeal, available in a variety of tasty flavors, with 9 of the top allergens already blended into every tasty bite. Or, when baby is ready for more textures, our Organic Oat & Fruit Bars include 8 top allergens mixed in with wholegrain oats and real fruit for a yummy snack with a purpose. Now that’s easy and convenient!

Just real, organic food

Ready. Set. Food! Mix-Ins, Baby Oatmeal and Oat & Fruit Bars are all just tasty, real organic food – nothing artificial. Stage 3 Mix-Ins, Oatmeal and Bars are higher in protein for added nutritional value.

Up to 9 of the top allergens

Peanut, egg, milk, cashew, almond, walnut, sesame, soy and wheat comprise ~90% of the potential allergies that develop in children. These are the allergens that are introduced in many of the Ready. Set. Food! products.

Every early allergen introduction journey is as unique as your little one.

Early allergen introduction is a process that evolves as your baby grows. Ready. Set. Food! has a solution for you at each stage along the way. No matter where you and your baby are on this path, Ready. Set. Food! can help.

EARLY ALLERGEN INTRODUCTION THE READY. SET. FOOD! WAY

We created Ready. Set. Food! so that parents could have access to a safe and easy way to introduce their babies to allergens and help them achieve a healthier future.

“We’ve been Ready. Set. Food! mix-in fans for a while as it’s so easy and convenient for early allergen introduction. When I saw that they were adding allergens to a wholegrain oatmeal, it was a no-brainer for us to try. And now Liel is hooked.” Lara Liel's mom

"I cannot recommend Ready. Set. Food! enough! We’ve been a fan since Chaylen was a baby, and now I’m glad we can continue her journey with snacks that’ll ensure that her future with food is bright!" Charleen Chaylen's mom

"Whether it's to a park, playground, or in our case an apple orchard, these snacks are easy to take on the go. The apple cinnamon flavor was perfect for our apple picking adventure and was a hit with our toddler who ate half the bag!" Courtney Kennedy's mom

“I love how easy it is to prepare and serve Avery a nutritious meal that also is helping to expose him to possible allergens at an early age. This is so much easier than trying to do it myself, and I feel comfortable knowing it's a safe dose" Laura Avery's mom

"Finding an easy on the go option that Lucy actually eats has been…challenging, but she loves these Ready. Set. Food! bars! I love that they include the top 8 allergens (repeated exposure helps reduce allergies later on!)" Emily Lucy's mom

"These snacks are not only delicious but also provide peace of mind for parents. The organic ingredients are a major plus, knowing that my child is enjoying a treat without additives. The apple cinnamon flavor is just right - not too sweet and with a hint of warmth from the cinnamon. The puff texture is perfect…" Nesta Mama of 4

Baby enjoying bowl of oatmeal from Ready. Set. Food!

“We’ve been Ready. Set. Food! mix-in fans for a while as it’s so easy and convenient for early allergen introduction. When I saw that they were adding allergens to a wholegrain oatmeal, it was a no-brainer for us to try. And now Liel is hooked.” Lara Liel's mom

Baby Chaylen holding box of RSF! Peanut Butter Strawberry bars

"I cannot recommend Ready. Set. Food! enough! We’ve been a fan since Chaylen was a baby, and now I’m glad we can continue her journey with snacks that’ll ensure that her future with food is bright!" Charleen Chaylen's mom

Child in red dungarees holding bag of RSF! Organic Puffs

"Whether it's to a park, playground, or in our case an apple orchard, these snacks are easy to take on the go. The apple cinnamon flavor was perfect for our apple picking adventure and was a hit with our toddler who ate half the bag!" Courtney Kennedy's mom

“I love how easy it is to prepare and serve Avery a nutritious meal that also is helping to expose him to possible allergens at an early age. This is so much easier than trying to do it myself, and I feel comfortable knowing it's a safe dose" Laura Avery's mom

Baby Lucy enjoying an RSF! Peanut Butter Strawberry bar

"Finding an easy on the go option that Lucy actually eats has been…challenging, but she loves these Ready. Set. Food! bars! I love that they include the top 8 allergens (repeated exposure helps reduce allergies later on!)" Emily Lucy's mom

Child sitting in high chair grabbing a handful of RSF! Organic Puffs

"These snacks are not only delicious but also provide peace of mind for parents. The organic ingredients are a major plus, knowing that my child is enjoying a treat without additives. The apple cinnamon flavor is just right - not too sweet and with a hint of warmth from the cinnamon. The puff texture is perfect…" Nesta Mama of 4

Charleen Chaylen's mom

Courtney Kennedy's mom

Laura Avery's mom

Emily Lucy's mom

Nesta Mama of 4

Lara Liel's mom

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What Parents Say

Ready, Set, Food! takes the guesswork out of early allergen introduction.

LISA (CAROLINE'S MOM)

When I saw that they were adding allergens to a wholegrain oatmeal, it was a no-brainer for us to try. And now Liel is hooked.

LARA (LIEL'S MOM)

This is so much easier than trying to do it myself, and I feel comfortable knowing it's a safe dose.

LAURA (AVERY'S MOM)

Introducing allergens couldn’t have been any easier. I felt confident that Tali was getting the right amount of allergens in every bite.

LAUREN (TALI'S MOM)

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Age

RSF! Stage

Learn About

Dr. Erika Explains

Blog

TEAMING UP TO GIVE BABIES A HEALTHIER FUTURE

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I love Ready. Set. Food!’s safe and scientifically-based program!

THE READY. SET. FOOD! JOURNEY

MEET KEELA + SUNSHINE

We start with real food

PARENTS LOVE Ready. Set. Food!

500+ Reviews

Plan

What Parents Say

Top Sellers

Products

Age

RSF! Stage

Learn About

Dr. Erika Explains

Blog

TEAMING UP TO GIVE BABIES A HEALTHIER FUTURE

Loading code...

I love Ready. Set. Food!’s safe and scientifically-based program!

THE READY. SET. FOOD! JOURNEY

MEET KEELA + SUNSHINE

We start with real food

EARLY ALLERGEN INTRODUCTION THE READY. SET. FOOD! WAY

Bottle & food mix-ins

Daily Allergen Introduction System

Organic Baby Oatmeal

ORGANIC BABY OATMEAL

Organic Puffs

Organic Puffs

Organic Oat & Fruit Bars

Organic Oat & Fruit Bars

PARENTS LOVE Ready. Set. Food!

500+ Reviews