10 Reasons Your Baby Needs Ready, Set, Food!

Photo: @theverybestbabystuff
Ready, Set, Food! makes early allergen introduction easy and safe, so it’s not only one of the best parenting hacks but can also help give your child an allergy-free future. Here are the top 10 reasons to try Ready, Set, Food!

1. Food allergies are on the rise
1 in 13 children in the U.S. suffer from a food allergy, and rates are rising. Even babies with no family history are at risk - over half of the children who develop food allergies have no family food allergy history. Thankfully, early allergen introduction has been shown to reduce your baby's risk by 70-80%.

2. Breastfeeding is not enough
The new AAP guidelines emphasize that breastfeeding alone has not been conclusively proven to prevent food allergies. So, if you choose to breastfeed, you will also need to feed your baby allergenic foods early and often to help reduce their risk of developing a food allergy.

3. Backed by research and pediatric guidelines
Major clinical studies show the importance of introducing infants to allergenic foods starting as early as 4-6 months of age. In response to the study results, most national medical societies (including the AAP and NIH) now recommend allergen introduction for all babies. Ready, Set, Food! uses the exact protein amounts from these clinical trials.
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4. So easy!
Ready, Set, Food! is a pre-measured system - no need to guess and measure out the right dosage yourself. Plus, it fits right in with your daily feeding routine. Simply mix a daily packet with breastmilk, formula, or your baby’s favorite puree.

5. Picky eater-proof
Babies need to be exposed to allergenic foods multiple times a week, for several months, to reduce their risk of developing a food allergy. However, it can be daunting to get your little picky eater to regularly eat these foods in the right amounts. But no need to worry with Ready, Set, Food! - simply add to your baby’s bottle or food, and that’s it!

6. Gentle and gradual
The Ready, Set, Food! system starts with an ultra-low dose of each allergenic food, before slowly increasing to the amount used in the clinical studies. Plus, it introduces one new food at a time over several days, based on recommendations from the AAP and CDC.

7. Works for any baby, starting at 4 months
Since it dissolves into breastmilk or formula, you don’t have to wait until your baby is ready for solids to start early allergen introduction. Instead, you can start using Ready, Set, Food! with any baby, starting as early as 4 months of age.

8. Nutritionally sound
According to the AAP, your baby’s first 1,000 days are the most important in their life for nutrition and development. Ready, Set, Food! contains no added sugar, preservatives, or artificial additives. Just three organic, non-GMO ingredients - peanut, egg, and milk.

9. Pediatrician and allergist approved
Ready, Set, Food! was developed by an allergist-mom, and its Medical Advisory Board is made up of nationally recognized pediatricians and allergists who help oversee product development. In addition, over 300 pediatricians and allergists recommend Ready, Set, Food! in their practices.

10. Food freedom and peace of mind
Ready, Set, Food! can help reduce your baby’s risk of developing allergies to peanut, egg, and milk (the most common food allergies in young children) by up to 80%. Give your little one the best chance at food freedom with Ready, Set, Food!
In honor of Food Allergy Action Month, we are launching a donation program in partnership with Mark Cuban to help give every parent the tools to protect their child from a food allergy. We believe every parent should have equal access to improving their child's health, which is why we are committed to donating one subscription to a family in need for each subscription sold.
Qualifying families can receive a free 6 month subscription to Ready, Set, Food!, in addition to ongoing support from our team of food allergy experts.
Qualifying families with a 3-11 month old include:
- Families who have lost their income due to COVID-19
- SNAP-eligible families
- EBT-eligible families
Qualifying families can participate in this program through one of the following ways:
- Register through the Giving Back Page on our website
- Patient materials distributed through our network of health care providers including our partnership with Advocate Aurora Health
- Contact givingback@readysetfood.com